About us

Indian Fashion Follower: Bringing Indian Ethnic Designer Wear to the World with a Mission

Since its inception in 2013, Indian Fashion Follower has become a trusted name in Indian ethnic designer wear. Based in Agra, India, we are dedicated to bringing the beauty of traditional Indian attire to global customers, offering an unparalleled selection of curated ethnic designs. Our commitment goes beyond providing fashionable clothing; it extends to delivering an experience marked by quality, customization, and now, a mission to promote sustainable fashion.

A Legacy of Tradition, Style, and Global Reach

Indian Fashion Follower has always strived to showcase the rich heritage of Indian clothing. Our collection includes timeless sarees, lehengas, salwar suits, kurtas, and fusion wear that captures the essence of India’s diverse culture. Each piece is crafted with precision, blending traditional aesthetics with contemporary elegance, making it ideal for customers who appreciate the beauty and craftsmanship of Indian ethnic wear.

One of our key strengths is our global reach, with a promise of free worldwide delivery. This allows us to bring Indian fashion to every corner of the world, making it accessible to customers who admire the sophistication and grace of ethnic wear. With just a few clicks, customers from the United States to the United Kingdom, from Australia to Africa, can have a piece of Indian heritage delivered directly to their doorsteps.

Personalized Service: Customized Stitching and Designing

At Indian Fashion Follower, we understand that every individual is unique, and so are their fashion needs. Our approach to serving customers emphasizes personalization and customer satisfaction. We offer a range of customization services, including stitching that aligns with customers' exact measurements and designs that reflect their individual styles and preferences.

Our team of experienced tailors and designers work closely with clients to bring their visions to life. Whether a customer desires a specific color, embroidery style, or fabric choice, we go the extra mile to tailor every detail, ensuring that each outfit is perfectly suited to their tastes. This commitment to customization distinguishes us from other e-commerce platforms, as we provide a personalized, boutique-like shopping experience right from the comfort of home.

Our mission

Embracing Sustainability: Our “Save Earth” Mission

In recent years, Indian Fashion Follower has embraced a new mission that aligns with our commitment to social responsibility and environmental stewardship. With a growing awareness of fashion’s environmental impact, we have dedicated ourselves to supporting the “Save Earth” mission by incorporating sustainable practices into our operations and product offerings.

Our approach to sustainability emphasizes the principles of reuse, recycle, and upcycle. We believe that fashion should not only be beautiful but also responsible. To fulfill this vision, we have begun integrating sustainable practices into our production processes, focusing on eco-friendly materials and methods.

By promoting the reuse and recycling of fabrics and garments, we aim to reduce waste and extend the lifecycle of each piece. This means crafting clothing that isn’t just meant for a single season but can be cherished, adapted, and repurposed for years to come. Upcycling is another key element of our sustainability initiative, as we transform existing materials into new, creative designs. This way, we reduce the environmental footprint of our products while still delivering high-quality, fashionable items that our customers love.

Our vision

Ethical Fashion: Quality without Compromise

Indian Fashion Follower’s shift toward sustainable fashion doesn’t mean we compromise on quality or style. Instead, we see it as an opportunity to innovate and elevate our designs. Our designers are skilled in blending sustainable materials with intricate handwork, creating clothing that is both environmentally conscious and culturally rich. By using materials and processes that respect nature, we create garments that allow our customers to make mindful fashion choices without sacrificing quality.

This ethical approach resonates with our customers, many of whom are increasingly aware of the impact of their purchases on the environment. By choosing Indian Fashion Follower, they join us in supporting a greener future, contributing to a more sustainable world without compromising on style, elegance, or comfort.

Looking Forward: A Future of Fashion with Purpose

As we continue to grow and evolve, Indian Fashion Follower remains committed to our roots in traditional Indian fashion while embracing a future focused on sustainability. We are excited about the path ahead and grateful for the support of our customers who share our vision for a more conscious, responsible fashion industry.

Our journey is just beginning, and we invite you to join us as we take Indian ethnic wear to new heights and promote a mission that is close to our hearts. With each saree, lehenga, or kurta, we offer not just a piece of clothing, but a promise of quality, craftsmanship, and a commitment to preserving our planet.

Our team

Our strength lies in our individuality. Set up by Esther Bryce, the team strives to bring in the best talent in various fields, from architecture to interior design and sales.

Chetan K Verma

Founder / Fashion Designer

Nitu Deka

Interior Designer

Geeta Verma

Director

Shagun Singh

Marketing Sales

Conclusion

Indian Fashion Follower is more than an online fashion platform; it’s a movement that connects heritage with purpose. By delivering exquisite Indian ethnic wear to a global audience, offering personalized services, and championing sustainable fashion, we aim to make a lasting impact. So, whether you’re dressing for a wedding, a festival, or simply embracing the elegance of Indian culture, we are here to serve you with designs that are as meaningful as they are beautiful.